Facebook Ads The Right Way

Feb 19th, 2010

Facebook gets more traffic a day then Google does. Tapping into this traffic can be tricky. People go to Google because they are looking for something and want to see websites with that product, information etc. People go to Facebook because they want to see what friends are up to and meet people. There are a few tricks to setting up a Facebook ad and really this information is good for almost all online sales efforts so let us get started.

What you want to do is have an ad that asks questions. Here is an example:

Have you tried everything to loose weight? (Like most people the answer is yes and we have failed)

Have a before and after shot (fat and then same person who lost weight)

Then follow up with there are a few things you can do right now to jump-start your weight loss. Find out how.

When people click on this take them to a one page, a landing page. Give them one thing – how to jump-start their weight loss. Maybe drink 8oz of water with fiber (psyllum and probiotics) 15 minutes before eating. This helps fill you up naturally and is also a great way to get your daily fiber and help create good bacteria in the gut to help with digestion. The good part about this easy and effective method to help you loose weight is that your stools do not smell anymore (or not as bad).

To finally loose weight click here and be free of food addiction and being fat for good.

Now take them to a sales page with whatever product you are selling.

The trick is to give people something that is of true benefit. You have gained there trust they now know you are going to sell them something ( by this point they know there is something for sale.)

On the actual sales page you may want to try and capture their name and email. If the information really has been of value then they will more then likely give you their name and email for further great information.

In the next article I will talk about targeting in Facebook and other such as Google. The beauty of Facebook is all the information that is available to you.

I will give a word of caution here. Facebook does not like all caps, or false information and people can actually click on an x in the ad box to not see it again. Facebook then asks a question like why do you not want to see this ad: offensive, not what it said etc.

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2 Responses to “Facebook Ads The Right Way”

  1. CoandSadway says:

    Hello! Can you tell me how i can register mail at google google http://google.com

  2. melinda says:

    http://www.google.co.uk/mobile/mail/index.html it is for mobile phones. from there you can look up your mail with a British Google. mail.google was setup in Britain and Germany because of legal issues.
    If you need anything else let me know.

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